Blog Ryan

If anybody is out looking for a job I have a good friend, Dave Bascom that is hiring for an SEO position and a SEM position. I also was contacted by a recruiter about a job opportunity for a startup in San Francisco. I don’t have compensation details on any of the jobs but here are the descriptions:

Search Engine Optimization Specialist - Web Targeted

The Search Engine Optimization specialist handles various aspects of optimizing clients’ websites. You will be involved in making recommendations for improving organic search engine listings, as well as coordinating the implementation of these recommendations.

Responsibilities:

• Keyword research
• Competitive analysis
• Optimization of website content & code
• Link recruitment
• Analysis of web analytics reports

Qualifications:

• Bachelors degree or higher
• At least 3 years search engine optimization experience
• Understanding of search engine ranking algorithms
• Proven results with SEO
• Expert user of MS Office
• Strong communication skills – written and verbal
• Advanced HTML/CSS
• Project management experience

PPC Search Engine Marketing Specialist - Web Targeted

This is a full-time position. The PPC specialist will be responsible for setting up and managing PPC campaigns for clients. This person will also manage and optimize the PPC campaigns to achieve optimal ROI for the client.

Responsibilities:

• Keyword research
• Competitive analysis
• Creation of PPC ad campaigns
• Monitoring and adjusting PPC campaigns
• Review website analytics and compile client reports
• Optimize PPC campaigns to improve ROI

Qualifications:

• Bachelors degree or higher
• At least 2 years experience with PPC advertising
• Proven results with PPC marketing
• Strong analytical skills
• Expert user of MS Office
• Strong communication skills – written and verbal

Sales Representative
The Sales Representative is a consultative sales position in which you will help prospects understand the benefits of Web Targeted’s search engine marketing services. The ideal candidate has at least 3 years’ sales experience, preferably in the high-tech, software, SEO or related industry. Strong computer skills and understanding of search engine optimization are a plus. To apply for any of these jobs:
Send your resume and cover letter to jobs@webtargeted.com. Include the job title in the subject line.
Vice President Marketing - Ecast

Location -San Francisco, CA

Reporting Relationships

The Vice President, Marketing (VP, Marketing) will report to the Chief Executive Officer.

Responsibilities

The VP, Marketing is responsible for driving the marketing, positioning and product strategy that will continue to transform the largest place-based broadband media network in the U.S. into a market defining and dominant player in the industry. The ideal candidate has a proven track record developing and executing marketing strategies for successful online and emerging media companies and has a passion for marketing new forms of emerging media. The candidate will have a strong network of executive level media contacts, including online, outdoor and traditional media.

Additional responsibilities will include:

• Provide leadership and coordination of product management and marketing functions, including the assessment of new markets and products plans to successfully penetrate new markets.
• Provide leadership and creative thinking to the analysis of market trends, data and the identification of new market opportunities.
• Oversee the development and management of a product and corporate strategy that maximizes overall enterprise value for the business.
• Direct and coordinate the marketing communications efforts for the company, including press activities, sales materials, trade conferences and the company website.
• Analyze and report on the ROI and overall effectiveness of products, marketing initiatives and promotions.
• Provide operational leadership in support of the development of one to three year business plans for the company that includes short and long-range goals and objectives.
• Develop and manage marketing budgets, and oversee the development and management of internal operating budgets.
• Determine the strategy that optimizes the promotion, interaction and consumption of digital media across the Ecast Network.
• Develop a comprehensive music product and programming strategy that will inform our ongoing music licensing and clearance activities.
• Develop and present product plans to senior management and execute against those plans on a timely basis.
• Lead, develop and motivate high performance teams.
• Oversee a process (internally and externally) which facilitates constructive feedback as it relates to the enhancement or modification of current products and services.
• Establish an overall marketing development process that supports the continued growth of Ecast as an organization and focuses on results that are on-time and on-budget.